We helped Bushells continue their long-standing support of the national DriverReviver program with a celebratory tin only available on Australia’s highways.
Bushells has enjoyed a proud legacy of iconic collectable tea tins after proudly serving Australia cuppas for 140 years. The responsibility fell to us to create a reason to encourage drivers to stop, revive and survive on Aussie highways.
Inspired by the Bushells building, we developed a wrap-around collectible tea tin design that featured classic tea moments as wall murals. The concept pays homage to Bushells’ relationship with everyday Australian moments, conjuring a nostalgic sense of community, sense of place and lifelong relationships. The tins were given away at DriverReviver stops around Australia across the summer of 2022/23.
We acknowledge the Traditional Custodians of the land upon which we create, the Gadigal People of the Eora Nation. We pay our respect to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
Always was, always will be, Aboriginal land.