Motion Graphics
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Mammoths

Director
Production Design
Jacqui Hudson
Production Design
Producer
Maren Smith
Lighting Design
Graphic Design

Brief
Australian Museum approached us to talk about their latest exhibition ‘Mammoths – Giants of the Ice age’. The challenge we faced was to show a Mammoth and peak curiosity without having access to any actual imagery of the Mammoth or the artefacts.

Response
We decided rather than using photos of the Mammoth itself we would recreate her in paper craft. Using paper as our medium we produced a stop motion animation that shows her story of being frozen in ice for millions of years and her journey to arrive here in Australia. Working with the video we also created a full bus decal and promotional posters circulating NSW wide.